Tag: Pay-Per-Click

What Pay-Per-Click Marketing Is and Its Advantages

While you may not be familiar with the term “pay-per-click marketing,” chances are you’ve seen or clicked on a pay-per-click ad at least once. They are the ads in the sidebar of a blog page or the paid results on the top of a search engine’s results page. There is a range of online advertising options that charge you on a per-click basis, including paid search marketing, display advertising, social media advertising, affiliate marketing, and… Read more »